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How We Do
How We Do
Our Delivery Framework Overview
01
Define
02
Design
03
Deliver
Define
The Lead Flex team collaborates with clients to develop effective campaign strategies. We engage in consultations to determine the campaign's objectives, demographics of the target audience, market segments, key influencing factors, budgetary considerations, timelines, and expected results.
Through the expertise of our Project Manager and researchers, we thoroughly analyse these parameters to optimise the campaign's outcomes. The final analysis is presented to the client for review prior to initiating the design phase.
Design
A campaign calendar is created using the established parameters to outline the various elements of the campaign in a timeline format.
This calendar is meticulously followed throughout the different stages of the campaign, incorporating regular feedback and analysis. By adhering to this calendar, the campaign runs smoothly and achieves the desired results. The design phase marks the beginning of the campaign's launch.
Deliver
The campaign is carried out once the client gives their approval. Regular adjustments are made to ensure that the campaign is in line with the desired outcomes.
The performance of the campaign is evaluated daily and weekly using an operational performance report. Detailed analytics are used to ensure that the campaign achieves the desired results by implementing a campaign re-positioning strategy.
